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Explore the Barossa Valley
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Explore the Barossa Valley

Wolf Blass is an icon of the Barossa Valley. Discover how you can win a trip to the winery and experience the best of the Barossa for yourself.

The history of Wolf Blass

Wolfgang Franz Otto Blass was born in 1934 in Germany. After Wolf ran away from school, his parents handed him an ultimatum, either start a three-year winemaking apprenticeship or get back to class — and so began a journey that changed the winemaking world.

After studying Champagne techniques in France in 1957, Wolf became the youngest person ever to graduate with a Master's in Oenology (Wine Science) from Veitschoechheim-Wuerzberg. In 1959, he moved to England to study the art of blending before moving to the Barossa Valley in 1961. A mere five years later, in 1966, he established Wolf Blass Wines.

In 1973, Wolf really hit his straps by making the first Wolf Blass Black Label. Black Label would go on to win the 1974 Jimmy Watson Trophy, an accolade that is still considered Australia's most prestigious and sought-after wine award.

What you can win

Wolf Blass Wines are synonymous with the Barossa Valley so a Barossa Valley wine experience must include a visit to the Wolf Blass Visitor Centre. Experience their unique drops
for yourself, right from the source. Thanks to flybuys travel you’ll receive return economy class airfares to Adelaide for two people, and a chance to sample a selection of what Wolf Blass’ renowned cellar door has to offer, including wines from their premium collection.

To top it all off, you’ll also enjoy an all-inclusive lunch at a Cellar Door in the Barossa specifically curated to bring out the hidden nuances of your wine. Sounds worthy of a day trip to us!

How to enter

For your chance to win this prize, purchase participating products below in-store or online. Scan your flybuys card (or enter at checkout online) and go into the draw to win.

Competition dates 24/7/19 to 20/8/19. Entrants must be 18 and over to participate. Entries drawn 30/8/19. Winners notified by phone and/or mail. Full Terms & Conditions published at Promoter is Liquorland Australia Pty Ltd, 800 Toorak Rd, Hawthorn East VIC. NSW LTPS/19/34936; ACT TP19/03421; SA T19/830.