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SAMPLE Brew follows the creed that brewing a flavoursome beer isn’t enough to attract the modern punter. The design-led brewer is as eclectic as Melbourne itself, balancing fine beer with an engagement with culture.

Home Base: Melbourne
Try: SAMPLE Brew Pale Ale, SAMPLE Brew 3 Quarter IPA
The Stats: Founded in 2014, SAMPLE won the 2016 Craft Beer Awards Bronze Medal for their 3 Quarter IPA.

The Story:

The plan is simple: creating a product to appeal to beer drinkers who seek unquestionable taste, quality and design. Their brewing method follows these three core principles ruthlessly to achieve a refined, balanced range using only the finest flavours, all-natural ingredients.

Their commitment to the arts and creativity recently resulted in a limited release beer with a distinctly bitter aftertaste to highlight gender inequality in the creative industry. Collaborating with RARE SYD, a creative workshop that promotes equality, the bottles featured designs by internationally acclaimed artists Vexta, Gemma O’Brien, Minky Stapleton and Andrew J Steel.

What to expect when you pick up a SAMPLE? The Pale Ale’s clever citrus and stone fruit aroma delivers a refreshing finish, whereas the light pinewood hops of the 3 Quarter IPA create a subtle profile and an easy-to-drink, sessional IPA.